NRC Customer Success Team

Data informs. Stories persuade.

In this workshop, you’ll learn how to turn everyday client experiences into compelling stories that connect emotionally, enhance Executive Business Reviews, and distinguish NRC.

Transform everyday client experiences into engaging stories that inspire action.

Data and logic are important, but they aren’t enough. People make decisions when they feel both the head and the heart of your message. That’s where storytelling comes into play.

In this interactive workshop, you will:

  • Discover why stories are the most powerful tool for influence and connection.

  • Learn simple, repeatable frameworks for crafting client-relevant stories.

  • Uncover authentic stories from your own experiences.

  • Practice in small groups with feedback and learn from live laser coaching.

  • Leave with at least one polished story ready to use in an Executive Business Review, along with a process for building a personal story bank.

Why it matters:

Executive Business Reviews provide a chance to build trust and showcase NRC’s value. By combining data with genuine stories, you’ll set NRC apart in the market and foster long-term client relationships.

How to Prepare:

Think of one or two client moments, challenges, changes, or breakthroughs you’ve experienced. Bring those to the workshop, as they will serve as the raw material we’ll transform into compelling stories.

Learn More About

Jeff Shannon

A master facilitator of corporate strategy workshops, leadership development, and offsite retreats. He conducts 80+ sessions annually for numerous companies in the Midwest and is the author of popular personal development books such as "Lead Engaging Meetings" and "Hard Work Is Not Enough."